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Weekly Content Inspo Week of 8/14/2023
Happy Monday, Creators!
This newsletter is a resource to Windermere Real Estate Agents looking to improve their content skills and find inspiration for their social media marketing. I’m Meaghan McGlynn, the Director of Content and Social at Windermere Services, and I curate these ideas weekly from across the internet and the Windermere content library.
Below are some opportunities to tap into trending s ounds and other content on your channels. Remember, these ideas are just to help kick start you into something that works for your niche so it lands with your audience!
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▶️ Just Posted:
Use these recent posts in your next video, stitch/duet on TikTok or remix on Reels, or find inspiration in the content for your own video!
8/7: Blog - Mortgage by Buydowns by Caleb TikTok & Reels
8/9: Company - Greg Love's Story TikTok & Reels
8/11: Blog - How to Improve Your Curb Appeal by Alex TikTok & Reels
Learn how to Remix & Stitch/Duet with this HUB post.
Are you new here?
🚀 Trending:
🌶️=easy, 🌶️🌶️🌶️🌶️🌶️=hard
TikTok:
Cruel Summer Sped Up 🌶️🌶️
There’s a wide range of possibilities with this trending audio. While a lot of creators are sharing content related to “The Summer I Turned Pretty” and The Eras Tour, it’s a sound that you can add to almost any topic.
Idea: Piece together clips from the summer thus far, share what the summer means for buyers and sellers.
Reels:
Piano 🌶️🌶️
Another aesthetic sound on Instagram gives you the opportunity to romanticize your life, and create a trending reel with about close to anything. Show the process of something, your collection, your office, etc.
Idea: Build a listing presentation with your audience with clips from different angles as you work on your next meeting preparation.
Dance The Night (Barbie Movie) on TikTok too 🌶️🌶️
This is a song that will be trending for quite some time, play around with the upbeat audio with videos that are more personal or lean into the Barbie theme.
Idea: Share your hobby or interest in videos and photos using this sound synced to the beat.
Yachts 🌶️🌶️
The vibe of this audio is very poolside, but creators are using this for a wide range of video topics. Share about anything from a day off to a full day on the job.
Idea: Build a day in the life video, this doesn’t have to be all day - choose a busy morning or afternoon, or even an evening that has a little work and a little personal.
We’re you’re biggest fans! When you create something, don’t forget to Tag Windermere in the post to make sure we see it, so we can engage with it!
Follow Us on Instagram | Follow Us on TikTok
Love this newsletter? Be sure to send it to your Windermere colleagues who would love it too!
🏡 From the Windermere Blog:
How to Design Small Spaces At Home
What is a Pre-Listing Inspection?
Wildfire Preparation & Evacuation Tips
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🗓 On The Calendar This Week:
Remember, only share about holidays that you personally celebrate, or are celebrated by your audience. Before you post about a holiday, be sure to look it up so that you’re fully informed about it.
August doesn’t have any holidays with branded graphics, but you can find suggested content for all the national days and hashtag holidays on the HUB.
Prepare for holidays ahead of time with our calendar document on the WORC, or add it to your Google Calendar.
✍ Write This Down:
Add music to your Instagram posts and stories: Read How Here
Schedule your Facebook and Instagram posts with Meta Business Suite Publishing Tools: Learn How Here
Looking for a new place to send your text posts? Here are a few alternatives: Read Here
📰 Relevant News:
Add more links to your YouTube channel: Read More Here
Group admins have been warned by Meta to be more active or be replaced: Read More Here