Happy Monday Creators!
This newsletter is a resource to Windermere Real Estate Agents looking to improve their content skills and find inspiration for their social media marketing. I’m Meaghan McGlynn, the Director of Content and Social at Windermere Services, and I curate these ideas weekly from across the internet and the Windermere content library.
Below are some opportunities to tap into trending sounds and other content on your channels. Remember, these ideas are just to help kick start you into something that works for your niche so it lands with your audience!
Now for the ✨INSPO✨
Are you new here?
▶️ Just Posted:
Use these recent posts in your next video, stitch/duet on TikTok or remix on Reels, or find inspiration in the content for your own video!
FAQ - How Do I Price My Home? By Angie TikTok and Reels
Buying/Selling - Things to Have on Move In Day by Simona TikTok and Reels
For Agents - Why Windermere by Jill TikTok and Reels
Sound - If I knew what I know now by Peri TikTok and Reels
🚀 Trending:
🌶️=easy, 🌶️🌶️🌶️🌶️🌶️=hard
TikTok:
Used by Olivia Rodrigo, this sound went viral with many creators showing a quickening pace when typing or doing anything really.
Idea: Show your workflow but sped up to the sound - it’s okay to act it out instead of using clips from the full project.
Add these songs to any of your videos for a little boost:
One of Your Girls x Troye Sivan
Reels:
I guess you wonder where I’ve been 🌶️🌶️🌶️
Creators are sharing where they’ve been spending their time. This is great if you’re coming back to social media after a break, or to show your new favorite spot in town! Or use the instrumental part of the song to show off something you really love.
Idea: Go to your new favorite craft store in your city and highlight it by lip syncing to this sound while you shop.
Taylor Swift & Phantom Remix 🌶️🌶️
This audio has a great transition that’s set up for a spooky Halloween video. Maybe show off your cutesy silly halloween side and your spooky scary halloween side, or feature some neighbor’s decorations, or your costume!
This song is fun and has a great beat, plus the lyrics let you say hello to your viewers, what better way to engage with them? Lip sync with the audio, or use it as a background sound on your video that talks about who you are!
Idea: Lip sync to the audio and use text overlay to introduce yourself to your new followers.
Add these songs to any video for a little boost:
We’re you’re biggest fans! When you create something, don’t forget to Tag Windermere in the post to make sure we see it, so we can engage with it!
Follow Us on Instagram | Follow Us on TikTok
🎓 Take The 20-Day Reels Challenge:
This Learning Plan starts with a how-to guide and some feature overviews you’ll need for your first 20 videos. You’ll progress through each day building on your skills, expanding your knowledge, and gaining confidence as each challenge slowly takes you from beginner to intermediate video creator.
For the final assignment of this challenge, you’ll analyze your content’s metrics and discern your next moves with these insights. Those who turn in the final assignment will receive 20 more video prompts to keep the content going!
Love this newsletter? Be sure to send it to your Windermere colleagues who would love it too!
🏡 From the Windermere Blog:
Windermere Offices Support Communities Through Donations & Volunteerism
9 Options to Remove, Hide or Play Down a Popcorn Ceiling
Is Co-Buying a Home Right For You?
5 Ways to Save and Reuse Water at Home
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🗓 On The Calendar This Week:
Remember, only share about holidays that you personally celebrate, or are celebrated by your audience. Before you post about a holiday, be sure to look it up so that you’re fully informed about it.
None of these have branded templates from the graphics team here at Services Co.
10/29 - National Cat Day
Prepare for holidays ahead of time with our calendar document on the WORC, or add it to your Google Calendar.
✍ Write This Down:
Try these text styles on your Reels this week. Watch Here.