Happy Monday, Creators!
This newsletter is a resource to Windermere Real Estate Agents looking to improve their content skills and find inspiration for their social media marketing. I’m Meaghan McGlynn, the Director of Content and Social at Windermere Services, and I curate these ideas weekly from across the internet and the Windermere content library.
Below are some opportunities to tap into trending sounds and other content on your channels. Remember, these ideas are just to help kick start you into something that works for your niche so it lands with your audience!
Now for the ✨INSPO✨
Are you new here?
🚀 Trending:
🌶️=easy, 🌶️🌶️🌶️🌶️🌶️=hard
TikTok:
Romanticize your life with this audio by adding it to a daily vlog, or a collection of behind the scenes footage from a recent transaction.
Idea: Compile clips and photos from a recent transaction and use this audio in the background.
Rage 🌶️
This intense audio works well for background music to show progress made on a project, or something you’re interested in.
Idea: Share the steps you take to list a home, and add this audio to the background.
September 🌶️🌶️
Use this song to share a September dump of everything you did last month.
Reels:
Romanticize your life by adding this to a daily vlog, outfit inspiration, or a personal interest.
Still Dre (Slowed) 🌶️🌶️
This audio has perfect beats to make easy and cool transitions. Use it on a house tour, or show the many hats you wear as a real estate professional.
Idea: Pick a room in your listing and show the many details that someone might miss if they only looked at the wide angle photo.
Trick or Treat 🌶️🌶️
It’s October, which means it’s time for spooky audios to fill your timelines! This one is just one of many trending right now that offer great background music to videos showing Halloween decor or activities.
Idea: Share your perfect spooky night by taking videos and photos from a night in and pairing it with this audio.
We’re you’re biggest fans! When you create something, don’t forget to Tag Windermere in the post to make sure we see it, so we can engage with it!
Follow Us on Instagram | Follow Us on TikTok
🎓 Take The 20-Day Reels Challenge:
Have you signed up for the 20-day Reels Challenge?
This Learning Plan starts with a how-to guide and some feature overviews you’ll need for your first 20 videos. You’ll progress through each day building on your skills, expanding your knowledge, and gaining confidence as each challenge slowly takes you from beginner to intermediate video creator.
For the final assignment of this challenge, you’ll analyze your content’s metrics and discern your next moves with these insights. Those who turn in the final assignment will receive 20 more video prompts to keep the content going!
Love this newsletter? Be sure to send it to your Windermere colleagues who would love it too!
🏡 From the Windermere Blog:
Windermere-UW Aspire Internship Builds in its Third Year
Here’s Your Fall Home Maintenance Checklist
Monday with Matthew - How Low Inventory Is Affecting the Housing Market
5 Features of Traditional Interior Design
Buying an Equestrian Property: Prioritizing House vs Land
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🗓 On The Calendar This Week:
Remember, only share about holidays that you personally celebrate, or are celebrated by your audience. Before you post about a holiday, be sure to look it up so that you’re fully informed about it.
None of these have branded templates from the graphics team here at Services Co.
10/9 - Indigenous Peoples’ Day
10/9 - Columbus Day
Prepare for holidays ahead of time with our calendar document on the WORC, or add it to your Google Calendar.
✍ Write This Down:
Build a content strategy that works for you with our 1 hour on-demand content workshop. Enroll on Windermere University here.
📰 Relevant News:
Add these words to your content to help make it pop! Infographic
New subscriber data can help you plan your YouTube content better. Read more here.