We're Windermere Agents..

Weekly Content Inspo Week of 11/27/2023

Nov 27, 2023

Happy Monday Creators!

This newsletter is a resource to Windermere Real Estate Agents looking to improve their content skills and find inspiration for their social media marketing. I’m Meaghan McGlynn, the Director of Content and Social at Windermere Services, and I curate these ideas weekly from across the internet and the Windermere content library.

Below are some opportunities to tap into trending sounds and other content on your channels. Remember, these ideas are just to help kick start you into something that works for your niche so it lands with your audience!

Now for the ✨INSPO✨

Are you new here?

▶️ Just Posted:

Use these recent posts in your next video, stitch/duet on TikTok or remix on Reels, or find inspiration in the content for your own video!

Myth - Buying a New Home Means Few Repairs in Years To Come by Simona TikTok & Reels

Blog - 5 Tips for a Tidy Home by Teddy TikTok & Reels

FAQ - What Happens After I Sell My Home? by Sarah TikTok & Reels

🚀 Trending:

🌶️=easy, 🌶️🌶️🌶️🌶️🌶️=hard

TikTok:

We’re real estate agents, of course we… 🌶️🌶️🌶️🌶️🌶️

This trend doesn’t have an audio, so here is an example, and another example. The idea here is to go on a walk with someone and share the many stereotypical things of your identity/label.
Idea: We’re Windermere Agents, of course we’re going to give the best closing day gifts from local makers. We’re Windermere Agents, we’re going to…

#SusieStitch 🌶️🌶️🌶️

Creators are stitching the first part of this video with their crazy stories, that are usually much crazier than store-bought pesto.
Idea: Stitch the video with your own crazy story! Keep it to one video, people don’t like part 2’s on this trend.

Reels:

Calling all my perfect clients 🌶️

Creators are using this to call to their followers and any audiences who don’t follow them who might be interested in their content. This is a great way to introduce the kind of content you create and share, and discover new followers.

Idea: Pretend to whistle and use text over your video to describe your perfect client, whether it’s someone looking for their first home or an investment opportunity, this is your opportunity to lean into your business and what you want to do with it.

We’re you’re biggest fans! When you create something, don’t forget to Tag Windermere in the post to make sure we see it, so we can engage with it!

🎓 Take The 20-Day Reels Challenge:

This Learning Plan starts with a how-to guide and some feature overviews you’ll need for your first 20 videos. You’ll progress through each day building on your skills, expanding your knowledge, and gaining confidence as each challenge slowly takes you from beginner to intermediate video creator.

For the final assignment of this challenge, you’ll analyze your content’s metrics and discern your next moves with these insights. Those who turn in the final assignment will receive 20 more video prompts to keep the content going!

Enroll on Windermere University

Love this newsletter? Be sure to send it to your Windermere colleagues who would love it too!

Share Social Inspo for Windermere Agent-Creators

🏡 From the Windermere Blog:

High ROI Upgrades for Equestrian Properties

Multi-Generational Homebuying Guide

How to Stay Safe During a Power Outage

—

🗓 On The Calendar This Week:

Remember, only share about holidays that you personally celebrate, or are celebrated by your audience. Before you post about a holiday, be sure to look it up so that you’re fully informed about it.

None of these have branded templates from the graphics team here at Services Co.