This newsletter is a resource to Windermere Real Estate Agents looking to improve their content skills and find inspiration for their social media marketing. I’m Meaghan McGlynn, the Director of Content and Social at Windermere Services, and I curate these ideas every other week from across the internet and the Windermere content library.
Below are some opportunities to tap into trending sounds and other content on your channels. Remember, these ideas are just to help kick start you into something that works for your niche so it lands with your audience!
Are you new here?
Now for the ✨INSPO✨
▶️ Just Posted:
Use these recent posts in your next video, stitch/duet on TikTok or remix on Reels, or find inspiration in the content for your own video!
TIP - Create a Home Maintenance Checklist by Simona TikTok and Reels
SOUND - It Can Be Fun All In For You by Heather TikTok and Reels
FAQ - How Do I handle the closing process? by Krisie TikTok and Reels
BLOG - 8 Costs of Renting a Home by Derrik TikTok and Reels
SOUND - Life's Meaning by Angie TikTok and Reels
Be sure to check out the recent posts on Windermere’s channels by our Agent Creator Group for content that’s easy to use on your own platforms.
🚀 Trending:
🌶️=easy, 🌶️🌶️🌶️🌶️🌶️=hard
TikTok:
All that work and what did it get me? TikTok and Reels 🌶️🌶️🌶️
Move the camera from your ear to your face while you lip sync to this using text overlay to explain what you worked hard on that didn’t go anywhere
Idea: When the sale falls through.
What are you doing? Texting 🌶️🌶️🌶️🌶️
This trend is about getting caught doing something you’re not supposed to be doing and trying to play it off. This can be good from your POV, or take on persona of a buyer or seller.
Idea: Buyer shopping for a car after closing on the house.
Reels:
Nothin feels better than this 🌶️
Romanticize your life with this remix.
Idea: Take some b-roll at your next open house of you enjoying the moment.
I just want the best for you 🌶️🌶️
Lip sync to this and use text overlay to share a tip that you think is the best for your clients.
Idea: Get pre-qualified before you shop - i just want the best for you.
We’re you’re biggest fans! When you create something, don’t forget to Tag Windermere in the post to make sure we see it, so we can engage with it!
Follow Us on Instagram | Follow Us on TikTok
Love this newsletter? Be sure to send it to your Windermere colleagues who would love it too!
🏡 From the Windermere Blog:
Minimize Stress While Selling Your Home
Benefits, Risks and Things to Consider Before You Add an Accessory Dwelling Unit to Your Home
Simple Ways to Conserve Energy at Home
To Buy New or Old, That is the Question
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🗓 Upcoming On The Calendar:
Remember, only share about holidays that you personally celebrate, or are celebrated by your audience. Before you post about a holiday, be sure to look it up so that you’re fully informed about it.
Find holiday resources on the HUB > Social Media Resources.
March 1 is the start of Developmental Disabilities Month, Women’s History Month, Cerebral Palsy Awareness Month and Irish-American Heritage Month
3/8 - International Women’s Day
3/10 - Daylight Savings Time Starts
3/10 - Ramadan Starts
Prepare for holidays ahead of time with our calendar document on the WORC. Learn more on the HUB.